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The drop happened fast! If you blinked sometime in February, you might’ve missed that we were at new all-time highs. Now? We're in full correction territory. Just yesterday, the S&P 500 fell more 2%, and now close to 10% in less than a month. Not

Did you know that 56% of Wisconsin’s agricultural exports could be impacted by tariffs from Canada, Mexico, and China? Wisconsin now represents the 11th largest exporter of agricultural products in the U.S., up from 13th in 2023 (WI DATCP). In 2024, Wisconsin’s agricultural exports reached $3.97

So, here’s something no one seems to be making a big deal about: tariffs are rising fast, and they’re dragging the US economy down. You won’t hear much about it in the headlines, but the effects could start to pile up. Higher prices, weaker growth, and more

In the past year, gold has been steadily climbing, central banks have been buying at record levels, and the macro setup could be pointing to its biggest move in decades. But, it doesn't seem like investors aren’t paying attention. Stocks dominate the headlines, and gold still carries

Apple's cooking up a plan that could flip the healthcare industry on its head. Yep, the same people who brought you the overpriced iPhone that you love. Now, they're eyeing your health insurance.
Because of Apple's access to health data through their iPhones and Apple Watches, you’re basically walking around with a mini doctor on your wrist, checking your heart rate, blood oxygen levels, and sleep score.
All this data isn’t just for fun – they’re using it to position themselves as the king of preventive healthcare.
There's also the Health app on your iPhone, which gives a simple view of your health all in one place. Apple's approach lets them continually improve their health tracking, locking customers in their ecosystem.
Now, let’s talk about the big move – Apple’s entry into the health insurance market. They’re not just dipping their toes in the water – they’re cannonballing into the $2.2 trillion health insurance market.

Apple's already teamed up with companies like UnitedHealthcare that'll amplify their strength in health data and insurance.
Why is Apple Entering Insurance? Apple’s been shifting from selling just hardware to raking in the cash with services. Insurance is very similar, since revenue comes from policy retention, just like paying a subscription fee.
At one point, Apple's revenue from services was a measly 15%. Now, it’s over 22% and climbing. In fiscal 2023 alone, their services hit an $85 billion in revenue, with incredibly high margins too.
And guess what? They’re eyeing $100 billion by the second half of FY24. It’s like watching a tiny snowball turn into an avalanche.

With Apple reporting to offer health insurance in 2024, companies like CVS Health will scramble to keep up.
Suprisingly, other tech giants like Amazon and Google are also flexing their muscles in the healthcare space.

Apple’s move into health insurance is going to be a revelation for big tech. They’re leveraging all that data to offer personalized, preventive healthcare.
The healthcare industry better watch out, because Apple’s about to shake things up.